Teaching

Business Management - LM77

The aim of the Master's Degree in Business Management is to train highly qualified professional able to access prominent positions in public, private and non-profit economic organizations, by supporting the top team and / or functional team (administration and finance, planning and control, strategic marketing, supply chain management and business innovation). The course provides a wide range of knowledge and skills, including techniques and methodologies of planning, implementation and organization in the area of management for key business tasks.

The students may customize their learning experience according to their interests and career ambitions, by choosing one of the following learning pathways:

  • International finance
  • Entrepreneurship and marketing
  • Sport business management

Method of attendance

  • Frontal lessons: frontal lessons in mini-classes of maximum 25 students, to be carried out at the Rome branch.
  • Live streaming: the students may attend to the educational activities from their own devices, regardless of their location.

The recordings of all activities implemented through the live streaming method are also available at a later date, as a complement to the student's training.

INTERSHIPS

Link Campus University has entered into an agreement with the Order of Chartered Accountants and Accounting Experts of Rome for the implementation of an internship period in conjunction with the training course and for exemption from the written test of the State exam for the practice of the profession of chartered accountant and accounting expert.


EDUCATIONAL PATHWAYS

International finance

The objective of the International Finance learning pathway is to train professionals in international finance and taxation, who are able to deal with the financial management of companies, forecasting and analyzing their financial needs and growth strategies, as well as managing the fiscal aspects of business in geographically diverse scenarios and economic systems.

The International Finance learning pathway valorizes the consolidated experience of teaching staff in the areas of finance, banking and tax law by combining frontal lessons and practical teaching with project work, business games and business simulations, carried out with the participation of internationally renowned experts in the field. The learning pathway is specifically designed to actively involve students in learning experiences in close contact with the teaching staff.

The learning pathway is integrated with practical workshops focused on various sectors of international finance.

Career opportunities

Upon completion of the course, the candidates may aspire to the following positions:

  • chief financial officer
  • financial manager
  • venture capitalist
  • credit risk analyst
  • investment advisor
  • managers at banks, insurance companies and other financial intermediaries
  • trader or broker in financial markets
  • official in national (Banca d’Italia, Consob, Ivass) and international authorities and regulators (ECB, European supervisory authorities, EIB)
  • financial consultant in large consulting companies

Entrepreneurship and marketing

The aim of the Entrepreneurship and Marketing learning pathway is to train marketing and management professionals capable of analyzing and predicting consumer behavior, using the most advanced brand management tools, adding value to the corporate identity in the international markets, conceiving "glocal" products, competing in geographically diversified scenarios and country-systems with the most advanced tools of contemporary marketing, such as digital and social media technologies and platforms.

The teaching methodology devised for the Entrepreneurship and Marketing learning pathway derives from the academic, professional and research experiences of the  in the international marketing management and corporate brand management.

The Entrepreneurship and Marketing learning pathway provides for the implementation of seminars, simulation of business situations, project works, and business games with the participation of internationally renowned entrepreneurs and managers.

Career opportunities

Upon completion of the course, the candidates may aspire to the following positions:

  • product manager
  • brand manager
  • trade and retail manager
  • supply chain manager
  • customer relationship manager
  • marketing analyst
  • communication specialist key

Sport business management

The Sports Economics and Policies pathway is one of the most unique learning experiences provided by Link University, as it combines subjects related to the sports sector with the subjects needed to train highly professional experts in the financial aspect of the world of sport.

This Master's Degree Course is realized in collaboration with IDEMS, the academic research centre created to train and qualify professionals and managers in the area of sports, law and management.

Career opportunities

The career opportunities for the students who attain a Master's Degree in Sports Economics and Policies are the following:

  • director of national or international sports institutions
  • manager or expert for public institutions within the field of economics and sports policies
  • manager of sports associations and societies
  • manager and coordinator of sports events
  • manager of public and private sports facilities
  • manager of professional athletes

Optional Groups: